The Importance of Clarity and Mindset in Business

026 Rob And Faye Caughey

Today we interview Rob and Faye Caughey, the founders and coaches at Kaibizzen a Brisbane based coaching business with a unique approach.

In Show 026 – The Importance of Clarity and Mindset in Business originally broadcast on Facebook Live on Wednesday 25 October 2017 .

Show Notes

Today is the last episode of Phase One: Conception. To finish off this phase we wanted to invite Rob and Faye Caughey from Kaibizzen to talk about the importance of clarity and mindset. Rob and Faye have a lot of experience running their own businesses and now work as business coaches. We’ve known them for many years and we think they have a lot to teach our audience. After years in the corporate sector they realized that there were better ways to operate a business. They thing that makes them different from other coaches is that they base their model on athletics. Rob believes that his sporting background as a rugby player has helped to instill the tenacity required to truly succeed. They also have the added experience of actually running a small business. They can empathize with people. They have lived through the bad experiences and the good ones.

They’ve divided their business into six specializations. Their clients don’t just get one coach, they get a team of coaches to help them to achieve their dreams.


Business owners need to have clarity of vision, clarity of purpose and clarity of strategy. Lack of clarity is one of the prime reasons why businesses don’t succeed. You need to have a destination you want to arrive at and a reason for why you are getting there. There is a huge difference between being a lawyer and running a law firm. Most people start a business without a clear idea of why they are doing it. It will save you a lot of time and energy if you start with a clear vision.


Customer care and client retention is the key to ensuring sustained growth for your business. The best way to grow your business is to monetize your current clients first.


You have to totally understand your business numbers, both financial and non-financial. Improving your cash position will help you to improve profitability.


The efficiency and operations of the business.


People management and people leadership.


What is holding you company from really achieving it’s potential?

More about this Show

We started Business Legal Lifecycle to create a simple way for you to understand complex legal terms. Most importantly we want to help you to develop a plan to take your business successfully into the future. There’s a startling statistic the underscores the importance of developing a solid plan. The majority of business owners are just seven months away from losing everything. A single aspect of your business that is not set-up correctly can shut down your whole operation very quickly. Legal advice is not cheap and even when you can afford it there is often a divide between lawyers and their clients. We want to close that gap once and for all. We want to put legal knowledge and tools into your hand to prevent the worst from happening to you.

Twice a week we are going to deliver those tools right to your home or office with Business Legal Lifecycle TV. We’ll start the week with Fast Fix Monday, a short 5-10 minute video that will tackle a single issue that businesses have to deal with. Then on Wednesday’s our main show will feature with more fulsome discussions and interviews all delivered in a straightforward and easy to understand format.

Start here to discover your legal risks
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